How to find, train & manage appointmentsetters that will scale your business past $25k/mo transcript

so you're probably here because you don't have a calendar that looks something like this listen so most people are struggling with getting clients they think they need a certain Outreach strategy that will clear the path to their ideal client but I can tell you that in order to book 50 meetings a month you need two things and it's probably not what you expect it's creating an irresistible offer and volume you can do three things that will separate your offer within the market right so let me tell you this every Market has something that craves attention let me give you an example we have an implementation program where we help people Implement to appointment Setters that will do 300 outreaches every single day right when I tell people that I help them create an irresistible offer I don't get their attention I get their attention when I tell them that I can create them a calendar full of appointments right so you have to figure out that sort of a light within your Niche that will crave people attention and you have to Market it that way the second thing is that you need to create an offer that people cannot say no to you look at your current time process and think that how could I get people so how could I get them from from their current pain to their desired outcome as fast as possible improve your mechanism add more value within your offer and create a guarantee because people when you create a guarantee people see the solution right people see a certain solution within your offer if you have a crazy offer you probably don't have to reach out to many people in order to sell one of your units Services programs right but if you combine it with two appointment Setters that can send 300 Outreach messages every single day there is no possible way to fill right I can guarantee you that if you click on this link in the description and you follow the process of how to build an offer right and you watch this video on how to find manage and train va's I can promise you that you will have five clients if you do it for a month consistent after refining and optimizing your current offer you need to find out a way to gain attention from people you can do it by leveraging paid audiences right so when I talk about leveraging paid audiences I mean buying access to someone else's audience because when you leverage paid audiences there are people with buying power there are people that are interested in buying your product you probably have a solution that will correlate with their problem and you can provide that solution to them so what I want you to do is let your two va's do Outreach to all those people within that Facebook group right if you bought access to that audience and you're already targeting the top one percent people that you should reach out to right we're not going to do cold Outreach doing cold Outreach totally doesn't make sense in any way you're not reaching out to people that are not interested in buying your products why you should reach out to them if you cannot find people with problems and you don't have a solution for that don't reach out to them so now you're probably asking okay Nick so how do I train manage and find appointment setters you can do two things you can hire the ace for three dollars an hour I will show you in this video how to do that or you can find people that are interested in becoming an appointment setter I will also show you how to do that in this video as I already told you please go over this document before implementing two appointment Setters because you need to have an irresistible offer before you can access and before you can Implement a lot of volume to actually produce the best results right because if you haven't offered that people don't want to buy it doesn't really make sense to send out much volume right but if you combine it together it can produce you a lot of money so please go over this it is in the link in the description um it takes 10 minutes and I will promise you it will be life-changing okay so how to hire va's growth Specialists an appointment setter role that can add an extra 30k a month in profit every 90 days why every service based business needs an appointment setter right so you have to understand that you build a business right you're not working like a job you build a business you build a machine that can produce the desired amount of money every single month right and you can scale that business buyer uh labor so hiring people or building infrastructures Building Systems you have to understand that you have to delegate Outreach you have to delegate Outreach to certain people that are willing to do that work and that can do that work better than you can do right you don't run a business like you're a slave to your own business so that means that you're not run a business you just work right extremely high return on investment so if appointment Setters are trained and managed the right way they can produce you a great return on investment seriously one growth specialist can easily add an extra 10K a month every single month right that's not that hard if you have an appointment setter that is trained the right way okay I was an appointment there myself for nine months so the P I only work with growth Specialists by the way not with va's anymore um but I can tell you that I had a certain Outreach strategy that I teach them and I know they can produce like the desired results for my business so you have to give them the right training and manage management in order to succeed right I'm gonna talk about that later in this video why every service business needs an appointment setter as well is because you need to produce volume in in order to get attention right you have an offer you want to put that offer on the market so you have to get attention you need to have people that can educate other people on your offer and you can do it by volume you can do it by making YouTube videos right you have to find a certain way to get attention and the only way you get attention is to put your face out there so appointment Setters are sending out volume a lot of volume guys like 300 to 400 messages every single day we have an implementation program where we help you implement to train growth Specialists that will do three to four hundred Outreach messages every single day and trust me that's a lot but the results are great seriously if you send out 300 to 400 messages every single day can produce you like a lot of money every single month right so how do those appointment setters move your company to the next levels so they are running the whole front end of the business you can focus on the back end so Service delivery you have to delegate the task as I said if you give them the right training they can book you a lot of calls and I mean a lot of calls guys seriously it's crazy they carry a lot of weight that you cannot take besides all the other things that you need to do while running a business Service delivery giving clients actual results I also talked about that in the offer you have to build a results guaranteeing offer that way um you build an offer that people can just not say no to you right and if you combine those volume with the Crypt like an offer that's very good there is no way you will not get any clients it's just impossible because you get attention from people and you have a crazy offer that people cannot say no to you so the difference between growth Specialists and va's are that growth Specialists are really touching the emotional side so they can really build up relationships they don't have to follow a script they can really go into personal stuff so they can really book you a lot more meetings they can really grow in your business mbas are just you just delegate tasks to va's and you let them do the work that you want to delegate at that moment so how do you find va's so you find va's um by going to Facebook type in virtual assistant and oh sorry it doesn't matter and just find the right groups what I want you to do here is I want you to do a job post here okay and many people are going to react to their job post okay so Facebook group qualified groups find Qualified groups I prefer uh that you would find private groups because they're better do job posts review the candidates profile so go to their profile and look what they're doing what I want you to do then is that you have to create a certain um like a form that they can fill in questions like this this we do this for our own business because we want to know certain questions before we hop on a call with them right if you think they're qualified hop on a qualification call with them and see if you wear a good fit together because they can answer questions you don't know how they are in person so what I want you to do is Hop on a qualification call and if you think it's a good fit onboard them growth Specialists so how do you find growth Specialists for your business if you find the right growth specialist for your business they can produce you a lot of money and I mean seriously a lot of money so what I want you to do is I want you to find an influencer in the space that helps people become appointment setters so let's say you're here this guy you probably know me you're probably not this guy helps people become appointment setters this is called a value post like a two steps post let's say you go down here and you see right here if you want to faster your progress and so he's actually reaching out to the people that want to become an appointment center or a coach in this time this coach but when I go here um it's like for the people who want to become an appointment setter so common type and I'll DM you the details in a bit so these are people who are interested in becoming an appointment setter so you have like hundreds of people who are interested in becoming an appointment center you probably never heard this before but people don't tell you this stuff on the internet but I figured out that information is free so why just not give it to people like give value up front that's very important and after that you can ask for something right but if you didn't give any value why should people ever buy from you so what I told you find an influencer go to their value post go to their comments and message those people who are interested in becoming an appointment setter qualified them on a qualification call and onboard them they were commission based give them a training they need of course they needed certain training because they currently have no experience but you can train them the right way so they can produce you to the desired outcome that you always dreamed of so training your va's growth Specialists need to go through this is very important because this is probably the hardest thing to understand they need a certain training to succeed they need they need a certain path like a certain Outreach workflow to follow in order to succeed in order to generate outcome um within your business so this is all that I just went um write this all this stuff down in a little note um but you have to understand that I was an appointment setter so I know every single detail and I put it in a course I put it in group coaching like let's say you're going to work with us in the future um our appointment Setters are going through a lot of content or going through a lot of group coaching or going through a lot of reviews are going through a lot of live role play conversations are also going through a lot of one-on-ones guys we Shadow them a lot so you have to understand that in order to get good appointment Setters um you have to spend time with them right so what is very important like do the thing yourself you can never teach people something if you never did it yourself I don't say that you cannot like you did you need to be an expert in it but you also have to do it yourself on the side right because you have to improve the strategy use Loom and record how you do it so when you onboard people you need to give them a certain training you can do that by spending your time with them but just do it with loom guys you can spare time while doing that just send them a loom and share it with them let them like experience how you do the thing weekly q a calls live role play calls and conversation review calls you have to review their calls right just Shadow them in the beginning let's say in the first seven days of working uh so they're gonna work for you understand that you need to re review them because they would not do it like everything perfect not everything is going um how you want it to go you have to do live role play calls so just hop on a call with them and do it live just do Outreach live weekly q a calls let them ask questions anything they need get them to implement and understand please Shadow them within the first few days of starting they will never Chuck they will never touch your account within the beginning what they're gonna do is let them go to Facebook and let them optimize their profile with your banner and let them do Outreach from their own profile see if they can seriously like get you results and with a growth specialist this is a little bit harder because if yeah you just pay VA three dollars an hour and she or he will do the work for you but to find an actual growth specialist it's a little bit harder what I said get them to implement and understand the whole process workflow what they need to do daily just let them understand the psychology behind an appointment center like how do you send messages just everything how to build relationships how to book qualified meetings very important when you should start hiring va's or growth Specialists so should you wait before you figure out yourself like before you figure out how to do Outreach yourself I don't think so I don't think you should wait because a lot of volume of any process will get you better results than waiting to the perfect moment and you probably don't even do it when you wait for the perfect moment you have to understand that it doesn't matter if you're not good anything yet if you're not good enough doing Outreach yet you can learn it while you do it with your appointment setters because I can tell you that if you don't hire those appointment Setters you will probably not do it yourself so you will generate zero results either how to manage them how to manage your va's um or growth Specialists right so you have to leverage a paid or qualified audience very important you seriously have to do that because what I told you earlier in this video We're not gonna do Outreach to the people who are not interested in buying our products I'm gonna make a video about how to leverage paid audiences later I'm also going to make a video about this Outreach workflow um Instagram as an Outreach Channel and Facebook but I will do that in another video but it's a lot as well so you can use this video in the future we're going to upload in the future for your va's or appointment Setters so they can follow that process leverage your own profiles and optimize it with your banner I already told you how to do that daily 10 minute calls to check their progress and build team culture with them seriously you have to build a sort of Team culture with them you have to give them and give them an amazing experience within the first month the first month is the probably the most important month to give them an actual great experience because that decides if they're gonna leave or if they're gonna stay hit the kpi standards so how many conversations did uh he or she started how many appointments did he book How many follow-ups how many looms let's say you're an agency it will be loans or vsl and if you're a coach it will probably be an evergreen vsl let them fill in the end of the day report our own growth specialists fill in an end of the day report every single day they make a short loom video of two minutes of how the day was going and what they actually implemented this day and what they just actually did for work track book meetings every single week track their converting ratio right you have to tell your appointment setter that she or he needs to understand how to qualify a prospect in order to get on a call right review improve and repeat this whole process very important just review it every single week what I told you improve it and repeat it and after two three months it will be extremely consistent you just build a machine that will produce you money every single month you will find a process you've automated the process of getting attention every single day we have an implementation program where we help people with all that stuff so if you're interested in that just send me a message if you have any questions that just let me know in the comments down below subscribe on this channel if you want give me a like and just let me know anything you want to know about this VA process or about this growth specialist process