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Nik Setting · @niksetting
Words
3,434
Runtime
16:35
Speaking pace
207wpm
Reading time
14min
207 words per minute, above the 201 75th percentile of 349 measured videos. That distribution comes from the 349-video hook study.
Opening (first 30 seconds)
what's up guys welcome to this brand new video in this video I'm going to show you exactly the difference between a virtual assistant an appointment setter and a growth specialist right how you need a higher growth specialist why you need a higher growth specialist right now after watching this video and how you need to structure and monetize that right because it's so extremely to hire the right people the reason why you're not at 100K per month yet is because you don't have the right people in your business right it's either because you don't have the right people or you
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what's up guys welcome to this brand new video in this video I'm going to show you exactly the difference between a virtual assistant an appointment setter and a growth specialist right how you need a higher growth specialist why you need a higher growth specialist right now after watching this video and how you need to structure and monetize that right because it's so extremely to hire the right people the reason why you're not at 100K per month yet is because you don't have the right people in your business right it's either because you don't have the right people or you don't have the right systems and that is the thing that a lot of people don't understand right what we simply do in advance Setter is we add an extra 100K a month to companies whenever you're currently anywhere between 10 to 30k per month and you want to scale that up anywhere between 5 to 30k per month we can also help you we're going to build your client acquisition we're going to build your offer refinement we're going to structure the entire client acquisition through outbound and ads right as well as build you the entire inbound funnel we're going to install your growth Specialists that are capable of doing a lot of different things I'm gonna show you that in a bit how that works as well as we're gonna build you the systems that allow you to sustain the growth that you're facing right so that is simply what we do in advance Center should be a message we have the most insane Market's best client results so if you want to know more about that go to my Instagram my Instagram is in the description go through all the client results like literally you'll you'll have a limited client result so go over that send me a message bring your credit card we're going to get started okay um so let's dive into this right so the difference between a virtual assistant an appointment setter and a growth specialist the first thing that you need to understand is that the the the the whenever you're doing General tasks you're easy replaceable that means that people that are easy replaceable don't have a lot of value with them right the reason why somebody that works in a grocery store is pretty easy or easy replaceable is because of the work is not hard to do right there's not like there's not you don't need to be capable of a lot to do those tasks right that means that those people don't earn a lot of money a doctor or a pilot earns a lot more because it's harder to replace that person right get to understand that right why do so many people in the market coaches and agency owners expect so much from virtual assistants right why do you expect a virtual assistant to bring in more than 10K you don't hire the best people then you don't get the best results right people are always thinking let's hire virtual assistants and let's go to 50K per month try it it's not going to work right a virtual assistant is a person with general knowledge about the solution he doesn't understand its purpose of the mission that the company works for and that's the most important thing that you need to understand right is capable of doing Simple tasks and do them repetitively right do them over and over again every single day but needs a lot of attention and the right resources and scripts to perform on a decent level on a low level right because virtual assistance needs a lot of attention in order to work well the reason why virtual assistants are so cheap is because they are easy replaceable right and that means that whenever you pay people not a lot of money you're also not going to get the great results like the reason why growth Specialists are 10 times more expensive is because they bring in 10 times more right and keeps track of the data and the daily input if you want to higher va's the best thing that you can do is literally go to Facebook groups right or search lab work you can find a lot of va's there but I would never ever recommend anybody to do this maybe to create consistent content if you want to do that on your Instagram but to do outbound prospecting you need to be skilled and you don't attract the right people the virtual assistants right it's in the name assistant it can do any single thing it's not a specialist or an expert in something right because they can do everything why would you hire those people you're undervaluing yourself so much if you hire those people think about it right you want to build a high value brand and you're going to attract decent people like what are you doing whatever whatever you want to skill to 20K per month right from zero to 20K you're a little bit smarter you think yo what's up I need to build a solid company you're going to hire an appointment setter right it's a specialist it's good at what he is doing the reason why it's called an appointment setter is because he books appointments he sets appointments right one of them points Center does better than a V8 it engages with the audience and builds relationship and especially trusts with the prospect right it has the skills to convert interested people on sales calls and it qualifies the Prospect and get understand and get to understand their inefficiencies so he's able to solve that right very very important appointment setter is not bad what an appointment setter does it's a specialist right it knows what it needs to do but there's still always room for improvement right and where you can yeah like that the reason why I'm asking this because you need to understand where you can hire growth Specialists or appointment Setters I'm sorry you can hire them in Facebook groups right you can DM Setter providers very important how to understand it because you can them DM people that help people become Setters and ask them for a Setter because normally they want to give that for free what you can also do is you go to Instagram you type in literally you type in appointments Etc I just did it here you scroll down and you see so many people here appointment center appointment center appointment center so when you click on a certain person here whatever we got Steve what you're going to do in that process if whenever you're gonna click on find similar people you find so many appointment Setters in here look at this right right so here um Ben appointment sitting you see you see how many appointment centers are in here and you can find a limited people because if you go to this name you go to find some other people you find more people so you can find unlimited appointment centers within the process and you can message them if you want them to work for you you can have a conversation whenever you message 50 of them 20 will reply you hop on a call with 10 you get to you right it's not that hard but people don't understand that method they never thought about how that works right but that is a very secret very valuable tip that I can give you if you want to hire the right appointment setter right and then then we gonna go to the Market's best expert right the growth specialist the why it is like why is it so important like the most important thing that allowed my company to scale the numbers we're hitting right now is only purely because I have a growth team and I have growth Specialists working for me that convert the attention on a daily basis and it adds people to my audience every single day because you simply acquire a client at one tenth of the average Market costs whenever you hire growth like whenever you hire a growth team right because ads are expensive right um especially when you are at zero when you are at 10K per month when you're at 50k per month you need a higher growth specialist immediately right and the reason for that and why is a growth specialist an expert at what he is doing is because a person like a growth specialist has ultimate product intuition and product sense right they can literally like get the prospect to understand its inefficiency and has the exact solution ready to solve it that is so extremely important a growth specialist gets a prospect to understand its inefficiency so he is able to like let the prospects see the solution that you can provide with your business right and when you can get people to understand their own inefficiency and you show them the solution that they need they are ready to buy and they're hopping on a call with you with their credit card ready they say yo what's up whatever Johnny if your name is Johnny here's the money right and that is the people that you want to have on a call you don't want to have people on the call that um you need to sell right you want people on the call that want to start with the onboarding and that is the clients that you attract whenever you build a growth scene because a growth team is specialized in Booking the most qualified people that have the exact problem that you can solve on a meeting right that is the entire purpose of it a growth team creates their own content and leverages the assets to build an own brand for the company this is so important I have three growth Specialists working for me they are so good at what they're doing they create their own content right they leverage content assets they build trust right they build their own brand for the company right they literally they literally all build their own business department within my company right because they leverage their own content they leverage their own assets right they leverage my assets but they leverage their own content they have conversations they make their own stories with my client results everything we think so deeply about this entire process right it's it's you need to dive into this so deep that you can build the best leverage all right it operates as a lead leader and can work completely independently you don't need it you don't need micro Specialists are managing me to say Nick yo what's up today you need to do this and this and this and this right they're literally managing me like it's it's it's totally reverse right they're managing me I don't have to manage them at all sometimes we'll maybe do uh um or they said a conversation review but they do that with each other I don't need to do anything right it's so powerful to have people working for you that hold themselves and each other accountable it's so it's like ultimate leverage right it they innovate and improve every single day right they get the large literally they get the largest percentage of the specific Niche so whatever you are an agency owner or coach anything in a specific Niche to experience core value as quickly as possible and this is priority because you need to understand whenever a prospect gets to understand core value the value that you have to provide at its core right you're you they are sold when they understand core value as quickly as possible they they want to throw you money that is the clients that we want to attract please get to understand this right the the growth specialist its purpose is to literally get to ex like get prospects to experience core values quickly as possible and that is very very important as well as understand the ultimate about like outbound prospecting and how to find World Class prospects to convert that attention into qualified meetings right it's so important to be able to get to the right person because it's all about timing you need to think about this the reason why you're still watching these videos because you probably have problems and you probably want to hire a growth specialist right think about it right but maybe in two months you already have a growth team or maybe two months before you didn't have so it's all about timing growth Specialists are good at finding the right people at the right timing that need the solution that you're selling for their problem right it's all about the right timing so what they do is they find the right person they understand how to convert that attention and they understand how to warm them up so whenever they're on a call the only thing that you need to do is the onboarding think about how how [ __ ] valuable that is right whenever you have a 7.5 K offer you get people on a call and they just want to throw you that 7.5 K because they want to get started with you because you have everything in place but the growth specialist was able to do any like every single and every single qualification process in the front end understand how valuable that is right build cement trust while keeping warm leads busy like legally busy with consistent value every single day that is the reason why people buy over time you know what I mean and builds up the community and converts these into qualified meetings right it's capable of building out a growth team while duplicating its current figure right I had one growth specialist working for me now I have two more because they have the a player traits as well as my one growth specialist my best growth specialist train them so they become better and better as well so they all become same as good right you need to duplicate the figures the process right because then you have more of those figures that are capable of you you of like booking the qualified meetings please guys get to understand this right and where can you find growth Specialists right and this is the this is the thing that I can give you right the thing that you need to understand is you cannot hire there like you either need to pay for them or you need to have credibility in this space right when you're starting I'm so sorry for you but you're kind of [ __ ] right I would not say you're not capable of hiring them but you need to pay for them the reason how I find my growth Specialists right is through my audience because I have a lot of credibility in this space a lot of big guys are following me and through that process I just put out a story and around I think around 70 people applied and through those applications three were very good and that are the ones that I hired and they're still working for me they are the best at what they're doing right so it's either from your audience when you don't have an audience you need to buy them I'm so sorry to say that it's not a big problem because it's 100 worth it I would I would like if I know one person is very good I would literally pay 20K for that right now I would pay a person 20K or whatever a company 20K if I know that that person like a growth specialist can bring you in so much money the reason why I put 500k here is because they can literally bring in more than 500k like they can skill you to unlimited numbers because they're capable like they're they're their capacity is unlimited there is no cap and with virtual assistants and employment centers there is why do you see so many Consulting companies scale the 500k a month with 5 to 10 employees that's crazy to think of right they are capable of doing that because they have they have a growth team they have growth Specialists that are extremely good at what they're doing right so you either need to buy them you need to go to a person that has access to growth Specialists and buy them from it if they're 5K if they're 10K do it immediately it's you're not going to regret it right trust me These Guys these guys are going to skill your company these guys are gonna build the foundation of the company and these guys are gonna ruin your company so never start at this like whatever you want to build Do you want to build a high value brand or not guys let me get get you to understand it as well I spent three bucks on ads right yesterday I got one inbound leader book one call for three bucks he's qualified he knows our price and he's ready to buy the reason why I'm capable of doing that is because the entire middle of the funnel that I have structured right is so extremely well the right growth specialist in place that provide them immediate value right that make sure that we leverage our content assets so the leads get warmed up we have client unlimited and the Market's best client results in place that convert the person the person gets a certain image when he hears my name and that is what you want to create I Target a specific Prospect you I need to understand how to get crystal crystal clear on your messaging that is so extremely important you don't need a lot of meetings to make 100K per month right like as a company as our company like we don't need a lot of meetings to make 100K per month we need the qualified meetings what we're doing our attention we convert like every single attention that we're getting so imagine if I just pay for attention what I did with the ad I converted one extremely qualified meeting for three bucks right three Euros that's like 350 USD imagine how crazy that is right and that a person is ready to buy I have a call with them on the 22nd it's it's crazy how that works because when you have the middle of the funnel structured well whenever you work with world-class clients you have the best client results you have your message dialed in right you have find your Market approach you have the best content assets bangers in the game right the only thing left for you to do right you have the right growth specialist in place the only thing for you left to do is to literally pay for attention because running ads is the simple thing guys it's about building the entire structure and that is where where most people need help with right um whenever you want our help implementing those growth Specialists as well as build your decline acquisition systems that literally allow you to scale to 100K per month right in three months right because the systems that we Implement you are heavy though like that it is not basic [ __ ] right um as well as you want help with content asset building on our refinement as well as building you the entire infrastructure shoot media on Instagram go through all my client results right I can promise you that you'll just convert into an invalid you want to hop on a call with me right um make sure to do that whenever you want our help right and make sure you build a company you're proud of guys okay that is the entire point of building a business build a business that is the fuel for your lifestyle instead of a business that is your life okay make sure to keep that in mind shoot me a message on Instagram next Saturday and we're going to talk about it and I'll speak to you guys very soon okay see you later and um see you next time
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