I'm Giving Away $150,000 in Cash | Join The Ad Challenges transcript

showcase your creativity by filming a Tik Tok ad and you could win up to $150,000 in cash prizes Yes you heard that right for the first time ever I'm giving away $150,000 for you to enter into the ad challenges so in today's video I'm not only going to cover the official details but I'm going to walk you through some of the resources and tools that you can use to compete in this ad challenge so that way you can better your chances of winning now first things first let's go ahead and go through the ad challenges so simply go to the challenges.com and this is where you can actually enter in to compete for the $150,000 that I'm giving away and the rules are simple the contest is going to begin on August 1st we have officially 11 days before it starts at the time of this video being filmed this clock is going to reset on August 1st and you're going to have 60 days to enter in and I'm going to go over all of the steps on how you do that so that way you can compete for the cash prizes so here we are once you actually enter into the challenge you're also going to get get up to $1,500 in Tik Tok ad credits if you've never ran Tik Tok ads or haven't created your Tik Tok ad account before which is absolutely amazing because not only are you getting ad credits but you're also competing for this cash prize the rules are simple first place which is $50,000 second place which is $25,000 third place gets $110,000 and then there's going to be 20 placements after that and each person is going to get $3,250 each in the first place prize winner is also going to get a trip to New York to visit Tik tok's headquarters with myself I was just there and it was an absolutely incredible experience so this is going to be a really fun ad challenge competition and to enter in all you have to do is complete step one and that is where you actually go to create a Tik Tok ad account and you can claim up to $1,500 in Tik Tok ad credits you simply click create your ad account and then you just complete the steps by creating your account here and if you spend up to ,500 you're getting up to $1,500 directly from Tik Tok which is absolutely amazing for you to start running Tik Tok ads and right now we're getting really close to going into Q4 and Tik Tok has been crushing it for so many different clients and it is a great opportunity that they're giving you to get ad credits to be able to generate results so once you've actually completed step one and created your Tik Tok ad account you can go to step two and this is where the fun part begins you're going to create a Tik Tok ad and showcase your creativity you're going to be judged by three panelists including myself on three different categories the first one is the product business and creativity of your Tik Tok ad video and the second one is the uniqueness and creativity of your submission and the third one is the business viability so all you got to do is just film a video and there's no limit to the number of videos that you post to enter into this Challenge and once you film that Tik Tok ad all you got to do is simply post it on your Tik Tok profile and tag myself at Chase uncore chapel and you're officially entered into to the ad challenges and then all you got to do is just simply go go to this form and submit this so that way you can link to the Tik Tok video and you can submit this form as many times as you would like with the links to your videos and you can film as many as you want because there's no limit on the number of entries into this challenge so you have not only multiple shots at filming your video and coming up with a very unique and creative video to actually launch that you think would be a great Tik Tok ad but also you have the chance of potentially going viral and getting sales for your business just by posting these videos so not only are you helping yourself out by making a Tik Tok ad and posting it but people are seeing that video and are engaging with it and then us as the panelist over the next 60 days we're going to be reviewing all of your submissions to find what we believe is one of the best Tik Tok ads most creative one out there and a ton of you are going to have the opportunity to win some of this prize money which is absolutely amazing this is going to be so much fun so definitely make sure to start thinking of your ideas and start filming these videos and putting them out there and then if you want to show up on the feed at the very bottom of this page you can add the ad challenges hashtag on your video and you can actually show up in the creativity feed which is going to be awesome because you can see all the other creators and videos that are going live so definitely make sure to use this hashtag if you want to be featured on the ad challenges feed so the rules are simple create your Tik Tok ad account and claim up to $1,500 in ad credits film what you think would be a great Tik Tok ad that is unique and creative simply post it on your Tik Tok profile and tag at Chase chapel and then you're officially entered in to the ad challenges now let's go over some of the ways that you can come up with different Tik Tok video ideas so that way you have a game plan going into the challenges so one of the first things you can do is go to Tik Tok creative Center and you can go to the top ads dashboard and I highly recommend checking out some of these videos and studying what people are filming and creating for Tik Tok ads this can give you inspiration and give you ideas for types of videos that you might film and put out on your Tik Tok profile so whenever you tag me we'll be able to review the videos and find all of the people that that have some of the most creative Tik Tok ads out there and whether it's you talking about your product doing a get ready with me video and having a call to action to send people back to your website to buy whether you're sharing the story on your business and why you want people to purchase your product or the benefits and solutions that you offer whatever it is that you can think of to create a Tik Tok ad you can enter in to this competition so one of the first steps you could do is come here check out some of the videos and get some inspiration you can actually organize this by industry whether you're in the jewelry space clothing business services education whatever product you're selling you can do some research here and see what some of the videos look like and come up with video ideas to potentially film and then add your own unique spin to it and then we also have another tool that you can use which is going to be the script generator this is where you can actually come up with script writing for your video that you might want to use in this competition let's say you're selling gold earrings and let's say they're 12 karat real gold earrings and then all you do is simply hit generate script and Tik tok's going to come up with some different script ideas for you and you can then make a few tweaks add your own video footage you could do voice overlays captions call to actions your video can be 10 seconds long 5 Seconds long over a minute it all just depends on what you think is going to be the most creative Tik Tok ad you can film so don't be afraid to try lots of different options and come up with some very creative visual Styles and here we go they gave us scene one a voiceover and then they gave us some onscreen visual ideas so this is a way to jump start your research and what you're going to film and don't be afraid to put out as many videos as you like because you have the chance to win all of that prize money plus you're going to get those ad credits as well and then where do you edit it you could edit it on Tik Tok cap cut your favorite software it doesn't matter where you edit it or how you put it together as long as you just get it out there post it and tag myself and enter into the challenge you're officially able to compete you could even go to some of the trends so check out some hashtags see what what videos are posting see what videos are going viral go find Tik Tok shop ads maybe you want to film an ad on Tik Tok shop and you tag your product in your video to get people to buy you can do song research and see what creative songs you might want to use potentially in your video or maybe you don't use any sound at all there's so many ways to be able to generate results with Tik Tok ads so the sky is absolutely the limit in terms of creativity and ideas that you could come up with and then you can go to the inspiration and go to creative insights and this is where there's creative patterns so this gives you hook ideas so you could look at some of the creative hooks that people have you can see what the view through clickthrough rates are and you could study some of the data and maybe design your ad around some of the best practices that you know of on Tik Tok and Tik Tok even has an educational portal where you can follow some of the creative tips creative strategies so be sure to leverage all of these tools whenever you're doing your research for what kind of Tik Tok ad you want to showcase in this ad challenge now for the next portion of this video I'm going to show you how you can end up leveraging these ads that you create to be able to run Tik Tok ads and generate sales on top of entering into the ad challenges so the great benefit of doing this you're not only going to be able to film videos and enter into the challenge for the prize money but you're also going to come out of this with lots of different Tik Tok ads that you put together that you can then actually use to run Tik Tok ads to generate sales for your business this is all for you to be able to grow improve and get more orders and be able to excel with Tik Tok ads so once you've actually created your Tik Tok ad account through this link your ad account might look something like this and some of those videos that you might have filmed you might actually want to test as a Tik Tok ad and start running it so all you got to do is just go to your campaign hit create and let's say that you're selling a product that's online e-commerce I would simply go to product sales and you could either do Tik Tok shop and start running ads to your Tik Tok shop if you have it set up or you could even do website conversions which is getting people to purchase on your website and so you would hit continue and then you can name your ad group so you might start with an audience which is Broad and then you can choose your optimization event which is complete payment so that way you can optimize for people to make a payment on your website I recommend selecting the Tik Tok placement if you want to deliver your ad to only Tik Tok and then for your audience you can choose your location age range I recommend leaving this open so for our first audience we might do a broad audience which is no targeting and then you can set your budget I'd start at at least $20 daily so that way you can get your testing going and then we're optimizing for conversions and then all we got to do is H continue and let's say that you entered in five videos into this challenge you could upload each of those five videos just by coming here and uploading them and since you've already posted them on your Tik Tok profile the best part is you could use spark ads and use your authorized account choose your Tik Tok profile and then go select those Tik Tok ads that you've entered into the challenge to potentially run the as Tik Tok ads and this is not only going to help you get more views potentially more sales but also is going to give you a way to scale up your business and so all you to do is just simply add your five videos here fill in your primary text I recommend only using a couple of words you know Tik Tok ads really work best when you use an offer in your text whether it says like free shipping or get x% off or buy one get one you want to call out your offer here or your unique benefit and then I recommend choosing a few call to actions so one of those might be learn more it could be order now it could be start yours today apply now shop now and I just go through some of these call to actions so that way you can test to see which on ones work best and then you could add a creative interactive add-on where you actually have an image pop up of your product or a special offer image this is a great way to call attention and then even adding a product tagged these are absolutely amazing because it allows you to Showcase your product the offer and it pops up in the video so people know that they can buy and right now is one of the best times to run Tik Tok ads because you can get your results up and running right now get them very consistent and then when Q4 hits you already have well optimized camp pign so whenever you drop your offers you already have your audiences figured out you already have your ads working and now you can really scale up for the holidays so I highly recommend you know being able to test and learn and be able to use some of those videos that you entered into the challenge to leverage as Tik Tok ads and start generating results and sales from it and then all you got to do is just simply paste in your product URL and then you're good to go to publish and I always recommend testing multiple different Tik Tok ad formats and creative ideas so that way you can better your chances getting results with Tik Tok and then once you published that actual audience I would go ahead and duplicate that Audience by hitting copy add group and it's going to copy all your ads over and then you can do an interest stack which is testing different interest audiences that Tik Tok has so Tik tok's really good at putting together different audiences you can go after so for a second audience idea I would come back in here and I would search up let's say you're selling pet products well you can choose pet and there you go you have a pet interest and then you could even type in dogs you could type in animal we could type in pets and see what else pops up pet grooming pet toys pet travel accessories and this is going to add in multiple different interests that you can include in your targeting and then once you have your interest selected you can simply rename this to pet interest stack and then we'll leave our budget at 20 daily and I recommend starting with at least three audiences having five to seven ads into testing and then your ads are up and running and as you're spending you're also collecting those credits every dollar you spend Tik tok's going to match it up to $1,500 which is absolutely amazing so you're going to get so much out of this ad challenge you're going to come out with Tik Tok ad videos that you entered into the competition you're going to be able to run Tik Tok ads and claim up to $1,500 in Tik Tok ad credits and not only that you're going to be able to compete for the $150,000 that I'm giving away so definitely make sure to not miss out on this opportunity and go to the ad challenges.com to enter to win I wish every single one of you good luck my name is Chase Chapel your favorite digital marketer in the clock starts right now