Getting the transcript
Reading the captions from YouTube. A video nobody has opened here before takes 10 to 30 seconds; this page fills in on its own.
Getting the transcript
Reading the captions from YouTube. A video nobody has opened here before takes 10 to 30 seconds; this page fills in on its own.

Alex Hormozi · @AlexHormozi
This video has no Most replayed graph yet: YouTube shows one only once a video has enough views. These are the moments viewers replayed most in Alex Hormozi's most watched videos.
Most replayed moment at 21:20
6.0x that video's typical replay level
approach the benefits all right and so you want to think the lines so that you can or so that your friend's mouths will drop with envy right that's what we're trying to describe here number eight is that we want to use urgency and scarcity all right now to be clear urgency and scarcity people lock
Said at 21:16
Most replayed moment at 6:28
2.4x that video's typical replay level
through because fundamentally like all great things come from doing more work in a very narrow place that other people are willing to do. Super real. I think about it like, um surface area of thinking.
Said at 6:22
Most replayed moment at 31:22
6.1x that video's typical replay level
physicians deliver this level of health care all over the country. So, I think it's all been a big win and and we'll move forward and be successful.
Said at 31:14
The graph counts replays. It does not show where viewers stopped watching.
Words
1,796
Runtime
8:51
Speaking pace
203wpm
Reading time
7min
203 words per minute, above the 201 75th percentile of 349 measured videos. That distribution comes from the 349-video hook study.
Opening (first 30 seconds)
Just got off the phone with a friend of mine who's competing in a fitness thing and she didn't win this fitness thing and she looked at the winner of that fitness thing and was like, I don't know if I would want to look that way in order to win this prize. And so it created a really good conversation that I think I'll share with you, which is that if you play stupid games, you win stupid prizes. I'll say that again. Play dumb games, win dumb prizes. And so I think one of the most tragic things that can
102 words, the words spoken in the first 30 seconds at 203 words per minute.
Free, no signup. See how the first 30 seconds hold attention, with rewrites.
Sentence shape
| Measure | This transcript |
|---|---|
| Sentences | 82 |
| Average words per sentence | 21.9 |
| Longest sentence | 94 words |
| Questions asked | 17 |
| Sentences containing a number | 3 |
Most used terms
Filler phrases
57 in total: like 20 · um 11 · right? 10 · kind of 6 · actually 5 · you know 4 · uh 1.
A literal whole-word count of the same phrase list the Prepublish browser extension uses, so a phrase inside another word is not counted and a phrase used in its ordinary sense still is. It is a count and not a judgement.
Free, no account. See where attention is likely to drop, with a rewrite for each weak line. The free check shows the scores and the one issue costing the most. Or run it on the words above first.
Free · No login · See a sample audit first if you prefer.
What this transcript is
Every word below is the caption track YouTube publishes for this video, pulled from the video itself and reproduced unchanged. It is not Prepublish's writing, not a summary, and not a re-transcription: it is the video's own published captions. English captions, generated automatically by YouTube, in the video’s original language. Source: the video on YouTube. A channel that would rather this page did not exist can ask for its removal through the contact page, and it is removed.
Just got off the phone with a friend of mine who's competing in a fitness thing and she didn't win this fitness thing and she looked at the winner of that fitness thing and was like, I don't know if I would want to look that way in order to win this prize. And so it created a really good conversation that I think I'll share with you, which is that if you play stupid games, you win stupid prizes. I'll say that again. Play dumb games, win dumb prizes.
And so I think one of the most tragic things that can happen to us throughout our lives is that we work very hard, we sacrifice a lot, we get to the top of the podium and we work and win a trophy and then we realize this is not where we want to be and this is not what I wanted to win. And this game really didn't matter. And it was only to win in the eyes of people that I don't care about. And so I think one of the most interesting ways of thinking about life is through game design, right?
Like we are all playing games. Many of us are involved in multiple games, you know, at the same time. We have our business game, we have our fitness game, we have our our relationship games. Like there's these games that are we're we're involved in many of them. Some are finite, some are infinite. Um but this particular thing, let's just say your career, your interests, um understanding who the person is who determines who who wins.
And so this in this particular instance, um I said to her, number one, you are not the one who's defining the physique that is going to win this competition. Someone else is. Number two, it's not super clearly defined um and even if it were, would you want it? Now, the way that they do this in the aesthetic shows for for bodybuilding and things like that is they try and signal to the whole sport what they want by who they select as the winners.
Seems kind of obvious. Um it's a little bit backwards, but that's kind of how it works. Like uh this person won, by the way, that's what we're looking for. It's like, well no the game the game's already over, right? But that's kind of how it works. And so for the next competition, people try to look more like that one and then somebody else wins and if they want shift a look over time of what they're looking for, then they start moving what they want the champions to be.
All right. But, the point is this is that in order for her to look that way, she would have to make sacrifices in her life that I don't think um are worth making. Rather, they would be too costly to the other parts of her life. And so, in in talking about this, it was just such a really interesting um notion compared as as you compare it to how people live their lives. And I think so many people live mediocre lives because they play games that other people design that even if they did win, they wouldn't want the prize.
And so, if you're if you're playing a game right now and you're losing, you have to ask yourself, is this a game that when I take it to the natural tree, am I actually want to win? And what is the price of winning? And what is the benefit of winning? And in the and I I think that the fittest in the aesthetic world is kind of interesting because like many people who are in that world believe that if they somehow become a pro or win a certain number of shows or become top on Olympia or whatever, that that's somehow going to make them successful in business.
And it it really couldn't be further from the truth. There's tons of broke fitness people. Um and all you have to do is look at past champions and some of them who didn't learn business just are are are broke, right? They stop getting their their moment in the sun, they get their sponsorship go away, and then they're back to zero again. And so, what I think happens more often is that they have a way that they kind of understand how to do.
They know how to increase their reps and and eat and do cardio and all that stuff, improve over time. And so, because they understand how to improve at this, they choose not to be a beginner in other places, like business, like marketing, like sales, etc. And so, they without conscious knowledge, end up dedicating 5, 10 plus years of their life and taking years off their life from a health perspective, because the sport, especially at the highest levels, is really tough on you.
To not actually get what they want, because they never played it out, because it was emotionally uncomfortable to think about what it would be like to suck at something new. And so, I think it's a really good allegory for how a lot of us, myself included, right? We live our lives where it's like, what thing am I doing what game am I playing that I am that I'm only playing because I'm comfortable in the game, and I understand the variables and the players, and I know how to win.
And so, just because you know how to win, doesn't mean you should win, and it doesn't mean the game is worth playing. And there might be a different or parallel or superior game that if it were played, would result in the thing that I actually want. And so, I saw this really interesting interview, I can't remember who who who it was, um but it was David Sacks on the Founders Podcast, and there was this this soundbite that that I thought was really, really intelligent, which was the the business that plays the most dominant game wins.
So, he gives this example between MySpace and Facebook. He said, so, MySpace was playing the get the most users game. Facebook was playing the monthly active users game. And monthly active users game, that metric that they optimized around was the dominant game, because it doesn't matter how many people opt in to something, what matters is who's actually using it. Right? It was a dominant game, and if you accomplish this one, all the things that come from the inferior game, the spoils of that, would go to the the person who played a a superior game.
And so, this is conceptually the same idea of a um a finite versus an infinite game. Right? Now, that's both of those are are I guess technically infinite games, I guess you can keep going, right? Um but from a finite versus infinite perspective, a finite game would be like baseball, there's a know, you know, known rules, known players, and then there's a degree upon outcome at the end, right? Whereas in finite game, there are known and unknown players, there are no rules, and the point of the game is to keep the game going.
And so, whenever you have a infinite game player who's going against a finite player, the infinite player always wins. So, when the US went to Vietnam, for example, we had a finite frame, we had to we tried to win the war, but the Vietnam just the goal for them was to keep the war going until eventually we stopped, and that's exactly what happened, right? We just like kind of like gave up and just went home. Again, I'm not trying to this is not a political thing, but the point is is that dominant games, playing dominant games allows you to win better prizes.
And so, right now there are games that you are playing either consciously or unconsciously, and I think the question to ask is one, am I the person who designed this game? Two, if I didn't design the game, do I want the prize that comes with it? Three, am I willing to pay the price or the sacrifice required to win at this game, and is that globally worth it? So, think about the difference in global and in local. Like, locally I can win this game, but globally I might lose my life, right?
You don't want to have a local thing come at the cost of a global thing. Hopefully that's tracking. Subset, superset. And so, this is yet another Sunday thought from a conversation this week that I thought was really important, and so I said, "If I were you, if you enjoy competing and you like having the target, then control the controllables. Look the way you want to look, prep the way that you know that you should prep, and then go in and do your best, and you judge yourself based on how well you think you did based on what you wanted.
If you think you look the best on stage by your standards, then congratulations, you won. And you don't need the $10 trophy. And if you want to use this to make more money, then this is obviously a terrible way of making more money. There's a hundred other ways that you can make more money besides this. And so, that was That was what I told her, and that's what I'll tell you, which is play your own games of your own design, where if you were to win, you would be happy with the W, and the price that it came at was one that you were willing to pay.
Ow. Real quick, I'm going to show you the exact 10-stage roadmap from zero to 100 million plus that less than 1% of companies finish, I've now done multiple times, and so I can say with a lot of confidence that these are the stages as head count increases that you need to get through, and I broke each of these down by eight different functions of the business, what the constraint feels like, like what are the symptoms of it when you're going through it, and then what steps we actually took to graduate.
And we've done this across software, physical products, service businesses, brick and mortar, all of this, and it works. And it's my gift to you, it's absolutely free. And so, the link's in the description, but you just go acquisition.com/roadmap, just enter your info, and it'll spit it right back to you, all free.
The words are the caption track's own and nothing is reworded or re-transcribed. Paragraph breaks are placed between sentences so the text reads as prose.
Free tools for your own script: paste a draft and see where it stands before you record it.
Paste your draft and see where viewers are likely to drop off, with a rewrite for each weak line.
Paste the first 30 seconds of your own draft for a hook score and rewrites.
Check your draft against YouTube's advertiser-friendly guidelines before you record it.
Read this channel's public videos and transcripts, and download a writing brief for it.